Privacy Policy

We at Belly Buds (Company, we, our, us) respect your privacy and are committed to protecting your personal data. In this privacy policy, we explain how we collect, use, and process your personal information when you access our website or associated services (Services). Unless indicated otherwise, this privacy policy further applies to any related websites or other online properties owned or controlled by Company (together with the Websites and Apps, the Platforms).

This Privacy Policy must be read in conjunction and together with the Terms of Use of our Platform. Please note that links from our website may take you to external websites which are not covered by this policy. We recommend that you check their privacy policies before you access, use, or download from such sites. We will not be responsible for the content, function, or information collection policies of these external websites.

By accessing, downloading, using the Platform(s) that we operate, which has a direct link to this Policy, you agree to be governed by this Privacy Policy.

By agreeing to this Privacy Policy, you represent that you shall not access our Services by means of any mechanism or technology which conceals your actual geo-location or provides incorrect details of your location, (for example, use a virtual private network (VPN) to access our Services. We shall not be responsible or liable for any processing or collection of your information if you use these mechanisms to access our Platforms and Services.

1. Information We Collect

We will only collect your personal information where it is necessary for us to provide you with a service at your request, such as when you contact us, register an account on our website, avail of subscription services, or access the content on the Platform(s).

1.1 Information Submitted to Us

You give us information about you whenever you use our services, such as by doing the following:

• Accessing our Platforms by means of any web browser or device
• Registration, subscribing for our Services on our Platforms
• Enquiring about our products or services
• Purchasing our subscription packages on the Platforms
• Initiating and maintaining correspondence with us

This information may include but not be limited to:

• Identification information such as user name, date of birth, gender, profile picture, qualification, location
• Social media plugin details like – Facebook, Google, LinkedIn, Apple ID or any other– for the purpose of identification
• Contact information such as email address, mobile number
• Payment information (this is securely collected and processed by our payment service provider exclusively)
• Additional information relevant to your use of our Platforms and Services
• Financial information – where the relevant Service of the Platform requires such indicators

We take extra precautions to ensure that such sensitive personal data is kept secure and confidential, and we will only retain this data for as long as necessary for the purposes for which we collect it.

1.2 Information We Collect Automatically

We collect information using cookies and other similar technologies to help distinguish you from other users of our Platforms. When you visit our Platforms, we may collect:

• Your IP address/ device serial number or unique identification number and general location
• A device identifier (cookie or IP address or Device ID)
• Details of the hardware and software that you are using to access the Platforms
• URL and time stamps
• Details of your visits to our Platforms and the resources that you access
• Your activity logs on the Platform(s) - Which pages you access, view and which links you follow

1.3 Information We Collect From Other Sources

We may collect information about you from other sources including publicly available information and information from social media platforms. Sometimes you will have given your consent to other websites, services or third parties to provide information to us. It could include information from third parties that we work with to provide our products and services, such as delivery companies, technical support companies and advertising companies.

2. Marketing and Analytics

We may use Web Beacons to track your online usage patterns in an anonymous manner, without collecting your personally identifiable information. We may also use web beacons in HTML emails that we send subscribers who have opted in to receive email from us, to determine whether our recipients have opened those emails and/or clicked on links in those emails.

We use this information to deliver our web pages to you upon request, to tailor our Platform(s) to the interests of our users, to measure traffic within our Platform(s) to improve the quality, functionality and interactivity of our Platform(s).

We use session replay technologies to help us identify user behavior, pain points, errors encountered on our Website and Services, and general product improvement opportunities. Session replay technology enables us to review and replay a user actions on a website, such as scrolls, clicks, information entered, and other such data.

3. Purpose of Collection of Information

We collect information to:

• Help us identify you when you log into the Platform and when you register an account with us
• Enhance the quality of services that we provide and improve your experience during browsing
• Personalize your browsing experience on the Platform(s)
• Recommend content that users might be interested in
• Provide location-based services
• Perform contractual and legal obligations
• Communicate with you
• Provide you with news, special offers, general information, commercial communications
• Provide and process service requests initiated by you
• Notify of any changes in the terms of use or privacy policy
• Resolve any queries related to your use of Services

4. Sharing and Use of Information

We may share your information with our trusted partners or third parties who provide us with support services, for meeting the obligations agreed to between you and us.

We may use and/or disclose your information with:

• Company-controlled businesses, affiliates, subsidiaries
• Third party business partners, service providers including but not limited to services provider, advertising networks, technology partner, social networks
• Payment processors to process payments on our behalf
• Marketing and communication service providers
• Analytics and ad tech services providers

We may further be required to share your personal information in certain exceptional circumstances where we believe that the disclosure is:

• Required by the law, or in order to comply with judicial proceedings, court orders or legal or regulatory proceedings
• Necessary to protect the safety of our employees, our property or the public
• Necessary for the prevention or detection of crime
• Proportionate as part of a merger, business, or asset sale

5. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance user experience, analyze traffic, and serve personalized content. These include:

• Essential cookies for website functionality
• Analytics cookies (Google Analytics, etc.)
• Advertising cookies (Google AdSense, Facebook Pixel, etc.)
• Social media cookies

We partner with advertising networks to serve ads on our Platforms and other digital platforms. You can manage cookie settings in your browser preferences.

6. Data Retention

We will only store your personal information for as long as we need it for the purposes for which it was collected. Retention periods for records will also be based on the type of record, the nature of the activity and product and service that the same is associated with, linked to.

We retain your information till such period that is required for the purposes of us meeting your requests on our Platforms, and in compliance with the applicable laws, statutory requirements.

7. Information Security

We take commercially reasonable technical, physical, and organizational steps to safeguard any information you provide to us, to protect it from unauthorized access, loss, misuse, or alteration.

We try to ensure that all information you provide to us is transferred securely via the website (always check for the padlock symbol in your browser, and https in the URL, to ensure that your connection is secure).

All information you provide to us is stored on secure servers. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our website, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.

8. Data Subject Rights

You have the following rights regarding your personal data:

• The right to access your personal data
• The right to correct any inaccurate or incomplete personal data
• The right to withdraw your consent
• The right to request deletion of your account
• The right to opt-out of the sale or sharing of personal information
• The right to limit use of sensitive personal information
• The right to non-discrimination for exercising your privacy rights

However, we may maintain backup copies of your information, to the extent necessary to comply with our legal obligations.

9. State Privacy Rights (US Residents)

If you are a resident of California, Colorado, Connecticut, Delaware, Florida, Iowa, Nebraska, New Hampshire, New Jersey, Montana, Oregon, Texas, Utah, or Virginia, you have additional privacy rights under state privacy laws.

9.1 California Residents

Under the California Consumer Privacy Act (CCPA), you have:

• The right to know what personal information we have collected about you
• The right to delete personal information we have collected from you
• The right to correct inaccurate personal information
• The right to opt-out of the sale or sharing of your personal information
• The right to non-discrimination for exercising your CCPA rights

9.2 Notice of Right to Opt-out

We may allow certain third parties (such as online advertising services) to collect your personal information via automated technologies. Under certain U.S. state privacy laws, this may constitute a sale or share of personal information or targeted advertising. To opt out of this data sharing, please click on the Do Not Sell or Share My Personal Information link in our website footer or contact us directly.

10. Children Privacy

You must have attained the age of majority to be able to use and access our Services. If you are a minor in your jurisdiction, your registration and use of our Services must be with the supervision of an adult.

As a parent or legal guardian, please do not allow your minors under your care to submit Personal Information to us. In the event that such Personal Information of a minor is disclosed to us, you hereby consent to the processing of the minor Personal Information and accept and agree to be bound by this Privacy Policy and take responsibility for his or her actions.

11. Cross-Border Transfers

We operate globally and may transfer your personal information to affiliated companies or third parties in locations around the world for the purposes described in this privacy policy, only upon satisfaction that the country has an adequate and appropriate level of protection, and the transfer of information is lawful.

12. Changes to This Policy

We may update our Privacy Policy from time to time. If we make material changes to how we treat our users personal information, we will notify you by e-mail to the primary e-mail address specified in your account or through an in-website alert. The most recent version of the Privacy Policy is reflected by the effective date located at the top of this policy.

13. Grievance Redressal and Contact Information

If you have any complaints, concerns with regards to the use, storage, deletion, and disclosure of your personal information provided to us, or if you wish to exercise any of your privacy rights, please contact our Grievance Officer:

Please ensure that you provide the following information when contacting us:

• Your identification details – Name, User ID if applicable
• Details of your specific concern(s)
• Clear statement as to whether the information is personal information or sensitive personal information
• Your address, telephone number or e-mail address